Grice's conversational maxims
The announcement went out and half the people still ask the same question. Their attention is not the problem. The text is.
'Will you come?' — 'I have a lecture.' Nobody said the word no and everybody heard it: the hearer runs on four expectations, and when you plainly break one, they work out the meaning themselves.
Take your last three announcements and run four checks on each: is everything needed there, is everything true, are there sentences that do not belong, is anything readable two ways. Rewrite the worst one.
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These works are related to the one you just read — and not by accident:
shared competencies: Rhetoric, Mobilising others, Self-command
shared competencies: Rhetoric, Mobilising others
shared competencies: Rhetoric, Self-command
shared competencies: Rhetoric, Mobilising others
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The same work written at length: what it claims and what its evidence is worth.
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- Stanford Encyclopedia on Paul Grice
- Stanford Encyclopedia on pragmatics — where the maxims live today
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